I’m constantly fascinated with big business moves, and Google’s new move to launch 100 Youtube.com channels that will directly compete with television networks raised my eye brow.
One of the channels is going to star Hamptons resident Madonna.
From The Guardian: YouTube has unveiled its latest challenge to the TV industry with the launch of 100 online channels of original programming from partners including the Wall Street Journal, Madonna, Ashton Kutcher and online magazine Slate.
Those channels include Antony Zuiker, the creator of criminal drama CSI, rapper Jay-Z, former NBA star Shaquille O’Neal, Rainn Wilson, one of the star’s of the US version of The Office, and skateboard legend Tony Hawk.
According to reports, YouTube is paying $100m to producers as an advance on the advertising revenue that the videos will bring in.
Television? What’s that? Isn’t that the thing that people used to watch in the 90s?
I swear that Eric Schmidt sits in the boardroom all day at Google with a fur-less white cat and says at least once a week, “You know, I have one simple request. And that is to have sharks with frickin’ laser beams attached to their heads! Now evidently my cycloptic colleague informs me that that cannot be done. Ah, would you remind me what I pay you people for, honestly? Throw me a bone here! What do we have?”
Regardless of the internetization of the television business, you just can’t beat stock in Google.