Douglas Elliman announces that Courtney Ratcliffe, the former General Manager of The Press News Group, has joined the company as the Director of Communications and Brand Management. Ratcliffe will be based out of the firm’s Bridgehampton office and will grow Elliman’s brand strategy with a dedicated focus on the Hamptons and Palm Beach, FL, two of the most popular second-home markets in the country. She will also work closely with Knight Frank Residential, Elliman’s strategic international partner, to bolster the firm’s global presence. Additionally, Ratcliffe will support branding efforts across all the regions the company serves including New York City, Westchester, Long Island, and other areas of South Florida.
“Courtney is a big picture person who has the marketing experience to really grow our brand at a time when real estate has become the new global asset class. She understands the organic synergy at work within all our markets on a local and international scale. Courtney will be a great asset to the entire Elliman company and I look forward to an exciting future working with her,” said Dottie Herman, President & CEO of Douglas Elliman.
“I am excited to use my strengths and build upon Douglas Elliman’s position as the premiere name in real estate. My strong background in editorial content management and publishing has given me unique insight into the real estate industry and the two really complement one another,” said Ms. Ratcliffe.