Matt Lauer's Red Nose Ride Tours the North Fork

The North Fork got a bit of well-deserved national attention today when Matt Lauer rode his bicycle through town.

On day three of his five-day, 226-mile “Tour de Red Nose” charity ride to raise money for impoverished children, the Hamptonite and Today show anchor took the Cross Sound Ferry from his last stop in New London, Connecticut to Orient, the last town on the tip of the North Fork. Lauer began his ride at Boston’s Fenway Park on Sunday, May 17, ended day one in Providence, Rhode Island, and then rode to New London.

Today, on Tuesday, May 19, Lauer endured the chill and rain as he cruised along Route 25 and Route 48, but he did get to enjoy a stop at Sep’s Farmstand in East Marion and Macari Vineyards in Mattituck. One of our spys even caught a quick shot of him riding through Cutchogue.

Lauer’s ride will conclude in New York City on Thursday, May 21 in honor of Red Nose Day, a 30-year-old tradition started by Comic Relief to fight poverty for young people by using humor and laughs. This year is the first time Red Nose Day will be celebrated in the United States.

NBC is airing a three-hour Red Nose Day entertainment special on Thursday with comedians, musicians and Hollywood stars—such as Hamptonites Gwyneth Paltrow, Chris Martin and his band Coldplay, Simon Cowell, Sean “P. Diddy” Combs, Julianne Moore, Peter Dinklage, Nick Cannon and Lauer, among many others—from 8–11 p.m.

See Lauer’s ride through the North Fork below. If you spot him riding or want to add something to the social media conversation, use the hashtag #GoMattGo.