Thursday night, July 2, the Lexington Clothing Company in Southampton will officially launch a chic beach towel collaboration with renowned American interior designer Anthony Barrata at an “Anchors Aweigh” soirée in Southampton. Proceeds from the two-hour cocktail party and the sales of the one-of-a-kind beach towel will go to the Group for the East End.
Lexington Clothing Company, a Stockholm based lifestyle brand, first dropped anchor in the U.S. in 2012 in East Hampton. The company’s casual, relaxed, clean and sophisticated style paired perfectly with the Hamptons vibe.
This summer, Lexington is trying out a new signature accessory to go along with their nautical and patriotic collections right on time for the Fourth of July weekend. And, who better to collaborate with than Anthony Barrata, whose Westhampton Beach boutique showcases his famously eclectic eye for design.
“It is a thrill and an honor to collaborate with the gang at Lexington Clothing Co. this Hamptons season,” Barrata said. “We love doing their windows, always the best creative space for us to work in. And designing an East Coast nautical chic towel with both of our logos was so fun. I mean, look at our brands, how could we not do Anchors Aweigh?”
“Tony and [Lexington CEO and founder Kristina Lindhe] have known each other for a while,” said Christine Phillips of Lexington Clothing Company. Last summer Barrata and Lindhe teamed up to work on the windows in Lindhe’s Connecticut store. The two decided to solidify the partnership and work together for the one-of-a-kind design.
A beach towel is the ultimate symbol of seaside, carefree summers in the Hamptons. “It’s something everybody needs,” Phillips said. “It’s just a really fun idea.”
The navy blue towel features a bold, white anchor and, in the thick red stripes that appear above and below the anchor, the labels for both Anthony Barrata and Lexington Clothing Company.
Not only is it a fun, chic creation, it is also for a good cause. The Group for the East End is a Bridgehampton based organization that focuses on advocacy and education to protect and restore the beautiful natural environment of Eastern Long Island.
There were millions of worthy charities to choose from but The Group for the East End was closest to Lindhe’s and Barrata’s hearts.
It’s always great to be chic, but this summer while heading to some of the most picturesque beaches in the country, why not be chic for a cause.
Anchors Aweigh will be held Thursday, July 2, from 6 to 8 p.m. at Lexington Concept Store, 46 Main Street, Southampton.