Amagansett resident Paul McCartney announced his first U.S. arena show of the year last week. The beloved Beatle will appear at the Firefly festival in Dover, DE, on June 19, Philadelphia’s Wells Fargo Center on June 21; John Paul Jones Arena in Charlottesville, Virginia on June 23; Columbia, South Carolina’s Colonial Life Arena on June 25, and at Lollapalooza in Chicago on July 31.
In the meantime, McCartney has just wrapped the Japan leg of his Out There 2015 tour, including an April 21 date at the Kyocera Dome in Osaka; April 23, 25 and 27 at the Tokyo Dome in Tokyo; and then finished the Japan dates at Budokan in Tokyo on Tuesday, April 28.
While in Japan, the rock legend continued to show his willingness to engage in new media and digital entertainment and commerce by launching a new set of 24 sound stickers on the LINE messaging app, which feature him voicing a variety of expressions in both English and Japanese. McCartney released his first set of exclusive stickers on LINE in October 2013, followed by another set of 40 stickers in 2014. The new stickers were created to coincide with and celebrate his Japanese tour.
Each sticker displays an image of McCartney along with the words he says, such as “Hello,” “Hurry Up,” “Wonderful,” “Let’s Do It!” and more.
In May 2014, he launched an account on the LINE PLAY game, which is an avatar community for smartphone users, which allows players to create a cartoonish representation of themselves, their avatar, and then personalize it with clothes, props and even decorating its own room. At the time, McCartney released a line of exclusive “GACHA” items for other people to use with their avatars, such as his guitars, a magic piano and Martha the dog. Earlier in April, he released a new line of items, including an “Ebony and Ivory” piano and mic stand, his outfit worn during the 2013 Out There tour in Japan and a brand new kimono.
Along the same vein, McCartney partnered with the Bungie video game company (creators of the first three Halo games) and recorded “Hope For The Future” for the game. That song was eventually released as a single worldwide in December 2014.
His virtual stickers are available in LINE’s in-app sticker shop and through the LINE store. To see McCartney’s avatar, look for him in the “Official Avatars” section of “Add Friends” within the LINE PLAY app.